Cafe & Retail Store

Interior

The approach to interior design employs a strategic methodology that distinguishes between the needs of customers and employees, recognizing their distinct interactions with the space. This user-centric philosophy begins with comprehensive research into the brand identity and spatial requirements, ensuring that every design decision is purposeful and aligned with the project’s objectives.

For customer areas, the emphasis is on visual marketing through strategic zoning, colour selection, and design elements that enhance the experience and reinforce brand messaging. For employee spaces, the focus is on ergonomic design and efficient space utilization, fostering productivity and comfort for long-term occupants.

This approach demonstrates a nuanced understanding of the different requirements for public-facing areas versus employee workspaces. By tailoring the design strategy to these distinct needs, the resulting interior spaces can effectively serve both the brand’s public image and the functional needs of its workforce.

Case Study I

Oasis in The City

2017 / Paju, Cafe Project

Case Study II

Journey in The City

2016 / Seoul, Cafe Project

Case Study III

Miig Wech

2016 / Seoul, Urban Outdoor Retail Shop

Let’s Build Something

As a collaborative team member, I will leverage my diverse research perspectives to achieve project solutions that align with the team’s shared values ​​and vision.